{"id":25146,"date":"2019-07-24T12:30:09","date_gmt":"2019-07-24T11:30:09","guid":{"rendered":"https:\/\/www.colossusbets.com\/blog\/?p=25146"},"modified":"2021-03-15T17:52:27","modified_gmt":"2021-03-15T17:52:27","slug":"the-greatest-football-shirt-sponsors-of-all-time","status":"publish","type":"post","link":"https:\/\/www.colossusbets.com\/blog\/the-greatest-football-shirt-sponsors-of-all-time\/","title":{"rendered":"The greatest football shirt sponsors of all time"},"content":{"rendered":"<p>A decent sponsor gives a football shirt character. Take it away and you&#8217;re left with something that looks as though it belongs in the bargain bin at JD Sports, the kind of kit you and your mates would wear in a 5-a-side league. Don&#8217;t believe us? Take a look at some of our favourite shirt sponsors of all time. These sponsors definitely belong on the <a href=\"https:\/\/www.colossusbets.com\/blog\/best-football-kits-ever\/\" target=\"_blank\" rel=\"noopener\">best football kits ever<\/a>.<\/p>\n<p>&nbsp;<\/p>\n<p>Watching top level footballers for 90 minutes should inspire us slobs to get into shape right? Wrong. Getafe had the right idea in the 2009\/10 season when they adopted Burger King as their logo. Nothing says &#8216;elite athlete&#8217; like a greasy cheeseburger. The best thing about it? If you put the shirt over your head, there was a picture of The King himself inside.<\/p>\n<p>&nbsp;<\/p>\n<blockquote class=\"twitter-tweet tw-align-center\">\n<p dir=\"ltr\" lang=\"en\">Getafe&#8217;s Burger King shirt from 2009. <a href=\"https:\/\/twitter.com\/hashtag\/GetafeCF?src=hash&amp;ref_src=twsrc%5Etfw\">#GetafeCF<\/a> <a href=\"https:\/\/twitter.com\/hashtag\/Getafe?src=hash&amp;ref_src=twsrc%5Etfw\">#Getafe<\/a> <a href=\"https:\/\/twitter.com\/hashtag\/BurgerKing?src=hash&amp;ref_src=twsrc%5Etfw\">#BurgerKing<\/a> <a href=\"https:\/\/twitter.com\/hashtag\/FootballKits?src=hash&amp;ref_src=twsrc%5Etfw\">#FootballKits<\/a> <a href=\"http:\/\/t.co\/Y1mVnYlpo2\">pic.twitter.com\/Y1mVnYlpo2<\/a><\/p>\n<p>\u2014 Classic Footy Shirts (@Football_Kits1) <a href=\"https:\/\/twitter.com\/Football_Kits1\/status\/618024047604051968?ref_src=twsrc%5Etfw\">July 6, 2015<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<p>&nbsp;<\/p>\n<p>Speaking of Whoppers, what were Oxford United and St Johnstone thinking when they agreed to these sponsorship deals?<\/p>\n<p>&nbsp;<\/p>\n<blockquote class=\"twitter-tweet tw-align-center\">\n<p dir=\"ltr\" lang=\"en\">DEADLOCK: Oxford United&#8217;s Wang vs St Johnstone&#8217;s Bonar <a href=\"https:\/\/t.co\/VHBMjG2GP0\">pic.twitter.com\/VHBMjG2GP0<\/a><\/p>\n<p>\u2014 ???????Black\u2605J0ck??????? (@ACBlackJ0ck) <a href=\"https:\/\/twitter.com\/ACBlackJ0ck\/status\/882221730185588736?ref_src=twsrc%5Etfw\">July 4, 2017<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<p>&nbsp;<\/p>\n<p>Rather than a derogatory slur towards women, Bimbo is apparently a type of bread in Mexico and Club America had no qualms about endorsing them.<\/p>\n<p>&nbsp;<\/p>\n<blockquote class=\"twitter-tweet tw-align-center\" data-conversation=\"none\">\n<p dir=\"ltr\" lang=\"en\">Bimbo bread for Club America <a href=\"https:\/\/t.co\/HvWb69Yk0z\">pic.twitter.com\/HvWb69Yk0z<\/a><\/p>\n<p>\u2014 Gavin Mountford (@gavmountford) <a href=\"https:\/\/twitter.com\/gavmountford\/status\/823916110626091008?ref_src=twsrc%5Etfw\">January 24, 2017<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<p>&nbsp;<\/p>\n<p>Shirt sponsors can be a force for good, a notion readily embraced by the West Midlands Health Organisation in the mid-1980s who put &#8216;no smoking&#8217; signs on West Brom&#8217;s shirts. Unfortunately nobody would have looked at the sponsor due to being distracted by the glorious moustache on display above it.<\/p>\n<p>&nbsp;<\/p>\n<blockquote class=\"twitter-tweet tw-align-center\">\n<p dir=\"ltr\" lang=\"en\">Anyone know where I could find a file image of West Brom&#8217;s no smoking sign? <a href=\"https:\/\/twitter.com\/westbrom?ref_src=twsrc%5Etfw\">@westbrom<\/a> <a href=\"https:\/\/twitter.com\/WbaShirts?ref_src=twsrc%5Etfw\">@WbaShirts<\/a> <a href=\"https:\/\/twitter.com\/hashtag\/WestBrom?src=hash&amp;ref_src=twsrc%5Etfw\">#WestBrom<\/a> <a href=\"https:\/\/t.co\/MZFDBuJFXf\">pic.twitter.com\/MZFDBuJFXf<\/a><\/p>\n<p>\u2014 Asa McKenzie (@AsaMcK) <a href=\"https:\/\/twitter.com\/AsaMcK\/status\/1151836333305978880?ref_src=twsrc%5Etfw\">July 18, 2019<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<p>&nbsp;<\/p>\n<p>Sponsors were once confined to the front of the shirt but Everton took it to the next level after renting out their sleeves to a video game. It was appropriate as well, with Rooney having experienced his fair share of Angry Birds.<\/p>\n<p>&nbsp;<\/p>\n<blockquote class=\"twitter-tweet tw-align-center\">\n<p dir=\"ltr\" lang=\"en\">Angry birds being Everton\u2019s sleeve sponsor gets me every time. <a href=\"https:\/\/t.co\/7qWD3bJRxr\">pic.twitter.com\/7qWD3bJRxr<\/a><\/p>\n<p>\u2014 Nathan Keller (@KellerNathan) <a href=\"https:\/\/twitter.com\/KellerNathan\/status\/949369230268477441?ref_src=twsrc%5Etfw\">January 5, 2018<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<p>&nbsp;<\/p>\n<p>We could have devoted an entire article to Atletico Madrid&#8217;s 2003\/04 effort, when they were sponsored by film production company &#8216;Columbia Pictures&#8217;. The logo would change on a weekly basis to promote a variety of upcoming films, including such classics as Spanglish, Hitch, Hellboy and the enticingly named &#8216;Gigolo Europeo&#8217;.<\/p>\n<p>&nbsp;<\/p>\n<blockquote class=\"twitter-tweet tw-align-center\">\n<p dir=\"ltr\" lang=\"es\"><a href=\"https:\/\/twitter.com\/hashtag\/FotoHist%C3%B3rica?src=hash&amp;ref_src=twsrc%5Etfw\">#FotoHist\u00f3rica<\/a> Colecci\u00f3n completa de camisetas del Atl\u00e9tico de Madrid con las 27 pel\u00edculas de Columbia Pictures <a href=\"http:\/\/t.co\/fk5tPjb6zJ\">pic.twitter.com\/fk5tPjb6zJ<\/a><\/p>\n<p>\u2014 Camisetas Atm (@CamisetasAtm) <a href=\"https:\/\/twitter.com\/CamisetasAtm\/status\/536844591807614976?ref_src=twsrc%5Etfw\">November 24, 2014<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<p>&nbsp;<\/p>\n<p>We&#8217;ve cheated here by using a kit manufacturer rather than a sponsor. However, when the Cockney rhyming slang spouting West Ham unveiled a kit produced by &#8216;Pony&#8217; in the 1998\/99 season, it caused much amusement. Fortunately for the Hammers, it didn&#8217;t prove to be accurate as a young Frank Lampard and Rio Ferdinand led them to fifth in the Premier League.<\/p>\n<p>&nbsp;<\/p>\n<blockquote class=\"twitter-tweet tw-align-center\">\n<p dir=\"ltr\" lang=\"en\">1998-99 West Ham home shirt designed by <a href=\"https:\/\/twitter.com\/hashtag\/Pony?src=hash&amp;ref_src=twsrc%5Etfw\">#Pony<\/a><a href=\"https:\/\/twitter.com\/hashtag\/COYI?src=hash&amp;ref_src=twsrc%5Etfw\">#COYI<\/a> <a href=\"https:\/\/t.co\/ECgDl7AGcV\">pic.twitter.com\/ECgDl7AGcV<\/a><\/p>\n<p>\u2014 Vintage Football Shirts (@VFshirts) <a href=\"https:\/\/twitter.com\/VFshirts\/status\/942892476960071680?ref_src=twsrc%5Etfw\">December 18, 2017<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<p>&nbsp;<\/p>\n<p>Two seasons earlier, Everton had their own rhyming issues when agreeing a sponsorship deal with fax machine manufacturer &#8216;Danka&#8217;. Full kit Danka?<\/p>\n<p>&nbsp;<\/p>\n<blockquote class=\"twitter-tweet tw-align-center\">\n<p dir=\"ltr\" lang=\"en\">Full Kit Danka<\/p>\n<p>Everton &#8217;95-97 home by <a href=\"https:\/\/twitter.com\/UmbroUK?ref_src=twsrc%5Etfw\">@UmbroUK<\/a><a href=\"https:\/\/twitter.com\/hashtag\/efc?src=hash&amp;ref_src=twsrc%5Etfw\">#efc<\/a> <a href=\"https:\/\/twitter.com\/hashtag\/everton?src=hash&amp;ref_src=twsrc%5Etfw\">#everton<\/a> <a href=\"https:\/\/twitter.com\/hashtag\/evertonfc?src=hash&amp;ref_src=twsrc%5Etfw\">#evertonfc<\/a> <a href=\"https:\/\/t.co\/waEhfoqwi2\">pic.twitter.com\/waEhfoqwi2<\/a><\/p>\n<p>\u2014 Classic Football Shirts (@classicshirts) <a href=\"https:\/\/twitter.com\/classicshirts\/status\/1058413969394880517?ref_src=twsrc%5Etfw\">November 2, 2018<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<p>&nbsp;<\/p>\n<p>Still at least Everton&#8217;s sponsor only rhymed with a rude word. Imagine if a team out there actually printed the word itself across their shirt in huge letters! Although it&#8217;s not as if there&#8217;s a team out there called Deportivo Wan&#8230; Oh God.<\/p>\n<p>&nbsp;<\/p>\n<blockquote class=\"twitter-tweet tw-align-center\">\n<p dir=\"ltr\" lang=\"en\">Deportivo Wanka Home 2003\/04 &#8211; yes, you read that right! <a href=\"http:\/\/t.co\/ZSSLUUz04k\">pic.twitter.com\/ZSSLUUz04k<\/a><\/p>\n<p>\u2014 Football Kits (@BestFootyKits) <a href=\"https:\/\/twitter.com\/BestFootyKits\/status\/351132686296969216?ref_src=twsrc%5Etfw\">June 30, 2013<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<p>&nbsp;<\/p>\n<p>In 1994\/95 Scunthorpe&#8217;s away kit was a thing of beauty. In the middle of the alluring multi-coloured pattern sat a sponsorship deal with the mysteriously-named Pleasure Island. After extensive research we can confirm that Pleasure Island was a theme park and not, as it sounds, a brothel. Because surely nobody would sink that low.<\/p>\n<p>&nbsp;<\/p>\n<blockquote class=\"twitter-tweet tw-align-center\">\n<p dir=\"ltr\" lang=\"en\">A REMINDER:<\/p>\n<p>Scunthorpe&#8217;s away kit in 1994, sponsored by Pleasure Island was one of the worst kits we have seen. Does anything beat it? <a href=\"https:\/\/t.co\/f5w1pOl7L5\">pic.twitter.com\/f5w1pOl7L5<\/a><\/p>\n<p>\u2014 Football Remind (@FootballRemind) <a href=\"https:\/\/twitter.com\/FootballRemind\/status\/832295867067531266?ref_src=twsrc%5Etfw\">February 16, 2017<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<p>&nbsp;<\/p>\n<p>Or would they? In fact, yes, they definitely would. In 2012, Greek side Voukefala unveiled a pink home shirt adorned, front and back, with the logos of Larissa&#8217;s premier brothel. That&#8217;s certainly one way to motivate your players.<\/p>\n<p>&nbsp;<\/p>\n<blockquote class=\"twitter-tweet tw-align-center\">\n<p dir=\"ltr\" lang=\"ca\"><a href=\"https:\/\/twitter.com\/hashtag\/CasacasPolemicas?src=hash&amp;ref_src=twsrc%5Etfw\">#CasacasPolemicas<\/a> <a href=\"https:\/\/twitter.com\/hashtag\/SponsorPolemico?src=hash&amp;ref_src=twsrc%5Etfw\">#SponsorPolemico<\/a> El Voukefala griego estaba x desaparecer, pero apareci\u00f3 un sponsor, un prost\u00edbulo. <a href=\"http:\/\/t.co\/D81GaPJXdI\">pic.twitter.com\/D81GaPJXdI<\/a><\/p>\n<p>\u2014 Lacasaca (@LaCasacaBlog) <a href=\"https:\/\/twitter.com\/LaCasacaBlog\/status\/540895720870805505?ref_src=twsrc%5Etfw\">December 5, 2014<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<p>&nbsp;<\/p>\n<p>In 2003 Newcastle were sponsored by the ultimately doomed Northern Rock. A formerly huge, financially powerful institution with a vast customer base who would ultimately be run into the ground by grievous mismanagement, being sponsored by Northern Rock.<\/p>\n<p>&nbsp;<\/p>\n<blockquote class=\"twitter-tweet tw-align-center\">\n<p dir=\"ltr\" lang=\"en\">Travelling to the toon now with <a href=\"https:\/\/twitter.com\/NUFC?ref_src=twsrc%5Etfw\">@NUFC<\/a> and its another classic from me and the big man <a href=\"https:\/\/twitter.com\/alanshearer?ref_src=twsrc%5Etfw\">@alanshearer<\/a>. Northern Rock sponsored kit from 2003! Give your favourite kit down below Toon Army! <a href=\"https:\/\/twitter.com\/hashtag\/Newcastle?src=hash&amp;ref_src=twsrc%5Etfw\">#Newcastle<\/a> <a href=\"https:\/\/twitter.com\/hashtag\/TheToon?src=hash&amp;ref_src=twsrc%5Etfw\">#TheToon<\/a> <a href=\"https:\/\/twitter.com\/hashtag\/Premierleague?src=hash&amp;ref_src=twsrc%5Etfw\">#Premierleague<\/a> <a href=\"https:\/\/t.co\/CkHGkZfGDD\">pic.twitter.com\/CkHGkZfGDD<\/a><\/p>\n<p>\u2014 FTRL &#8211; All Things Football (@FootballFtrl) <a href=\"https:\/\/twitter.com\/FootballFtrl\/status\/1121791161960550401?ref_src=twsrc%5Etfw\">April 26, 2019<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<p>&nbsp;<\/p>\n<p>Finally we head to Milan. When you think of Italy you think of style, class and panache. It&#8217;s a country famous for fashion designers, producing brands as Versace, Armani, Valentina, Fendi, Gucci, Prada and&#8230; Pooh Jeans?<\/p>\n<p>&nbsp;<\/p>\n<blockquote class=\"twitter-tweet tw-align-center\">\n<p dir=\"ltr\" lang=\"en\">Joe Jordan, AC Milan and Pooh Jeans <a href=\"http:\/\/t.co\/deWvRDVpWl\">pic.twitter.com\/deWvRDVpWl<\/a><\/p>\n<p>\u2014 The League Magazine (@Theleaguemag) <a href=\"https:\/\/twitter.com\/Theleaguemag\/status\/375942550903091201?ref_src=twsrc%5Etfw\">September 6, 2013<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<p>&nbsp;<\/p>\n<p>So there we have it, 14 exceptional reasons to #SaveOurSponsors.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>A decent sponsor gives a football shirt character. Take it away and you&#8217;re left with something that looks as though it belongs in the bargain bin at JD Sports, the kind of kit you and your mates would wear in a 5-a-side league.<\/p>\n","protected":false},"author":74,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[643],"tags":[828,272,827],"class_list":["post-25146","post","type-post","status-publish","format-standard","hentry","category-sport","tag-saveoursponsors","tag-featurehome","tag-sponsors"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v21.7 (Yoast SEO v27.5) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>The greatest football shirt sponsors of all time | Colossus<\/title>\n<meta name=\"description\" content=\"With voices in the media criticising football shirt sponsors, we argue that we should #saveoursponsors by revealing our 14 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